Reebok

  1. How Three Upstarts Derailed Lil Wayne, Rick Ross, And Tyler, the Creator’s Branding Deals: Guest Post by Dan Charnas

    May 10, 2013 12:14 PM EDT Dan Charnas (@dancharnas ) is the author of The Big Payback: The History of the Business of Hip-Hop (Penguin) and Def Jam: The First 25 Years of the Last Great Record Label (Rizzoli). Billboard.biz welcomes responsible commentary -- contact jem. ...

  2. Rick Ross Issues Official Apology For 'U.O.E.N.O.' Rape Lyrics

    April 12, 2013 3:17 PM EDT Rick Ross has issued an official statement in which he task fault for his pro-rape lyrics on Rocko's "U.O.E.N.O." song. "Before I am an artist, I am a father, a son, and a brother to some of the most cherished women in the wo ...

  3. Reebok Drops Rick Ross Over 'U.O.E.N.O.' Rape Lyrics

    April 11, 2013 5:07 PM EDT After stirring up controversy with lyrics deemed pro-rape, Reebok has decided to end their partnership with Rick Ross. “Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand. Unfortunately, Rick ...

  4. Petition Demands Reebok Drop Rick Ross Over Date-Rape Lyrics

    March 29, 2013 11:56 AM EDT Rick Ross’ date-rape-referencing lyrics on rapper Rocko’s song “U.O.E.N.O.” have already sparked online outrage among women’s groups . Now a second wave of petitions is calling for Ross’ endorsement deal with Reebok to be discontinued, in part b ...

  5. Maybach Music Day: Label Signs Omarion, Sets Rick Ross Album Release Date

    May 02, 2012 5:47 PM EDT As soon as an invite to a Maybach Music Group -- Rick Ross' Warner Bros. imprint -- press conference hit many inboxes, theories of what would be discussed sprung up across many timelines. Is Rick Ross signing Omarion ? Is Rick Ross signing Ma ...

  6. Lil' Wayne Branches Out Into Shoe Business

    February 27, 2012 3:47 PM EST (Photo: Andrew Sidney/Picture Group) Lil Wayne's attention grabbing fashion has ranged from leopard print skintight pants to shirtless ensembles complete with enough bling to light a city. Now Weezy will hone his fashion expertise and craft a ...

  7. Swizz Beatz Is Not Actually CEO of Megaupload

    January 20, 2012 3:00 PM EST Multi-talented producer and rapper Swizz Beatz is a man of many business ventures - he's designed cars for Lotus and shoes for Reebok, and served as a professor at NYU's Clive Davis Department of Recorded Music - but it is his purported ...

  8. Backbeat: Swizz Beatz, T.I., Alicia Keys, Stephen Baldwin @ NYC Lotus Launch Party

    December 02, 2011 8:19 AM EST Producer/rapper/entrepreneur/generally busy guy Swizz Beatz celebrated his latest venture -- as Vice President of Creative Design and Global Marketing for British car company Lotus Cars -- with a launch party at New York's IAC Building on Wed ...

  9. Steve Stoute's Web Series, 'The Tanning Effect': Get a Sneak Peek Here

    September 08, 2011 12:07 PM EDT To coincide with the release of his first book, "The Tanning of America: How the Culture of Hip-Hop Rewrote the Rules of the New Economy," Steve Stoute partnered with AOL HuffPost Media Group to develop a web series titled "The Tann ...

  10. Klout CEO Joe Fernandez Wants To Measure Your Social Media Influence

    July 28, 2011 4:02 PM EDT Klout's splash page: The site quantifies your social media influence and claims to have over 1 million active users. With corporations like Coca Cola, Reebok and Chevrolet offering invitations to Spotify's U.S. release, it was a relative ...

  11. Spotify Is Finally Available in the U.S. -- Now What?

    July 14, 2011 5:22 PM EDT The speculation is over. Spotify is finally available in the U.S. Now what? First and foremost, the U.S. market gets a true test of consumers' appetite for subscription services. Although the U.S. market has long had Rhapody - which just pass ...

  12. Spotify Finally Launches in the U.S. -- Full Details Here

    July 14, 2011 6:16 AM EDT Spotify is finally available for U.S. consumers, ending well over a year of anticipation that a deal with all four U.S. major labels was imminent. A deal with Warner Music Group was finalized Wednesday, according to sources and reports. The compan ...

  13. Read: Spotify's U.S. Launch Announcement

    July 14, 2011 6:05 AM EDT (Below is the text of the press release announcing Spotify's arrival in the U.S. on Thursday) Hello America. Spotify here. Spotify, the largest and fastest growing music service of its kind, is available from today in the US. We're massi ...

  14. Justin Bieber Jumps On Usher, Esperanza Spalding Talks Best New Artist Win: Backstage At The Grammys

    February 14, 2011 12:37 AM EST The Grammy press room is like the backstage of Madison Square Garden: usually a drab place that will abruptly be lit up by global-level star wattage. Here are some observations from Grammy night, 2011: -- Arcade Fire were in quite the celebratory ...

  15. Pink Adds Seventh U.K. Stadium Date

    January 25, 2010 12:00 AM EST Pink has added a seventh and final stadium date to her 2010 U.K. "Funhouse Summer Carnival." The new show will take place June 11 at Sunderland's Stadium of Light arena, which has a capacity of up to 49,000. Tickets for the Sunderla ...

  16. Pink Books U.K. Stadium Tour

    November 04, 2009 12:00 AM EST Pink has made the leap to stadiums in the U.K. with six open-air shows confirmed for summer 2010. The Funhouse Summer Carnival Tour, promoted by Marshall Arts, will commence in the U.K. at the Reebok Stadium in Bolton on June 12. The other stadium ...

  17. Music & Advertising Keynote: Translation's Steve Stoute

    June 04, 2009 12:00 AM EDT The Translation Agency's Steve Stoute helped kick-off Billboard and Adweek's inaugural Music & Advertising conference Thursday with the first keynote interview. Stout - whose played a role in bringing together artists and brands like ...

  18. Billboard Q&A: Branding Expert Steve Stoute

    February 24, 2009 12:00 AM EST Licensing music for advertising campaigns can be a tricky business. Recording artists risk turning off fans if they pair up with the wrong brand or star in a poorly executed campaign. And brand marketers can be vulnerable to the unpredictable beha ...

  19. Sony/ATV Taps Kaplan For Global Marketing Initiative

    March 31, 2008 12:00 AM EDT Sony/ATV Music Publishing has begun a global marketing initiative, appointing former ad agency executive Rob Kaplan to head the drive. Rob Kaplan, a former mcgarrybowen executive who has been involved in a number of deals licensing the Beatles ...

  20. Reebok, Daddy Yankee Open Shoe Line To The Fans

    March 29, 2007 12:00 AM EDT Reebok and reggaeton sensation Daddy Yankee are opening their DY collection to the fans. Starting today, consumers can create their own individualized version of Daddy Yankee's signature DY shoe via the Web site rbkcustom.com. Launched in 200 ...

  21. Making The Brand

    January 18, 2006 12:00 AM EST Rbk--Reebok's more street-inspired imprint--will unveil new shoes from the IceCream (Pharrell Williams), Derrty One (Nelly) and DY (Daddy Yankee) in March and April. Read Michael Paoletta's column. Rbk--Reebok's more street-inspired ...

  22. Making The Brand

    January 18, 2006 12:00 AM EST Rbk--Reebok's more street-inspired imprint--will unveil new shoes from the IceCream (Pharrell Williams), Derrty One (Nelly) and DY (Daddy Yankee) in March and April. Read Michael Paoletta's column. Rbk--Reebok's more street-inspired ...

  23. Daddy Yankee Partners With Reebok

    December 05, 2005 12:00 AM EST Like 50 Cent, Jay-Z and Nelly before him, reggaetón superstar Daddy Yankee has partnered with Reebok for his own collection. The signature collection, DY, will encompass athletic footwear, apparel an Like 50 Cent, Jay-Z and Nelly before him, regga ...

  24. VOD Targets Hip Hop

    November 07, 2005 12:00 AM EST The first video-on-demand channel targeting hip-hop fans--the DoD channel--will debut this Friday (Nov. 11) on Comcast Digital Cable. DoD, which is a subsidiary of the Simmons Lathan Media Group, will The first video-on-demand channel targeting hi ...

  25. EMI Pub Names Ad Exec To New Post

    October 25, 2005 12:00 AM EDT Hunter Murtaugh moves to role from McGarry Bowen. EMI Music Publishing has appointed Hunter Murtaugh as its first creative director for strategic music marketing. He will serve as senior VP in EMI's music services division, headed by Joanne B ...

  26. Reebok Partners With Debut Israeli Artist

    August 24, 2005 12:00 AM EDT Motown recording artist Miri Ben-Ari is receiving major props from Reebok. In the first of its kind partnership, the athletic apparel company has partnered with the Israeli artist's label to produce t Motown recording artist Miri Ben-Ari is r ...

  27. Reebok Partners With Debut Israeli Artist

    August 24, 2005 12:00 AM EDT Motown recording artist Miri Ben-Ari is receiving major props from Reebok. In the first of its kind partnership, the athletic apparel company has partnered with the Israeli artist's label to produce t Motown recording artist Miri Ben-Ari is r ...

  28. Reebok Partners With Nelly

    July 19, 2005 12:00 AM EDT Footwear, apparel and accessories in the works. In its latest musical partnership, Reebok has teamed with hip-hop/rap artist Nelly for a signature collection of athletic footwear, apparel and accessories. No stranger to brand marketing, Nelly' ...

  29. Reebok Partners With Nelly

    July 19, 2005 12:00 AM EDT In its latest musical partnership, Reebok has teamed with hip-hop/rap artist Nelly for a signature collection of athletic footwear, apparel and accessories. No stranger to brand marketing, Nelly's yet In its latest musical partnership, Reebok ...

  30. 50 Cent To Promote Reebok's GXT II

    June 27, 2005 12:00 AM EDT In the latest marriage of music and sports, 50 Cent has partnered with Reebok to help promote its men's cross trainer, GXT II. The Shady/Aftermath/Interscope rapper appears in a new Reebok TV ad, "Str In the latest marriage of music and ...

  31. 'I Don't Hate The Game, I Question The Players'

    April 05, 2005 12:00 AM EDT Hip-hop beefs are about as old as hip-hop itself. Lately, the tone, intensity and seriousness of these conflicts have created an environment that is entirely too permissive of violence. The role that The Rev. Al Sharpton is president of the Nation ...

  32. Coldplay Sets Sights On World Tour

    March 01, 2005 12:00 AM EST Coldplay will release its delayed third album this summer before kicking off a world tour with a series of U.K. outdoor concerts and stadium dates. Coldplay will release its delayed third album this summer before kicking off a world tour with a se ...

  33. Coldplay Sets Sights On World Tour

    March 01, 2005 12:00 AM EST Album pushed back to June. Coldplay will release its delayed third album this summer before kicking off a world tour with a series of U.K. outdoor concerts and stadium dates. The album, which follows 2002's sophomore set "A Rush of Blood ...

  34. Pharrell, Reebok Sever Fashion Ties

    January 25, 2005 12:00 AM EST Pharrell Williams and Reebok have mutually agreed to part ways after a legal dispute. NEW YORK -- Pharrell Williams and Reebok have mutually agreed to part ways after a legal dispute. Last month Williams reportedly filed a $4 million breach of con ...

  35. Pharrell, Reebok Sever Fashion Ties

    January 18, 2005 12:00 AM EST Parties had 'different visions.' Pharrell Williams and Reebok have mutually agreed to part ways after a legal dispute. Last month Williams reportedly filed a $4 million breach-of-contract lawsuit against Reebok, claiming that the company ...

  36. Behind the Deal: The State of the Music Industry -- An Interview With Kenny Meiselas

    January 04, 2005 12:00 AM EST As 2004 came to a close,<i>Billboard</i> sat down with a dozen lawyers to discuss the state of the music industry. As 2004 came to a close, Billboard sat down with a dozen lawyers to discuss the state of the music industry. Their work ...

  37. MTV Europe Gulps Down Mastertone Deal

    April 21, 2004 12:00 AM EDT MTV Networks Europe has forged a partnership with Gulp Music to offer exclusive mastertone ringtones for Motorola cell phones. MTV Networks Europe has forged a partnership with Gulp Music to offer exclusive mastertone ringtones for Motorola cell p ...

  38. MTV Europe Gulps Down Mastertone Deal

    April 21, 2004 12:00 AM EDT MTV Networks Europe has forged a partnership with Gulp Music to offer exclusive mastertone ringtones for Motorola cell phones. MTV Networks Europe has forged a partnership with Gulp Music to offer exclusive mastertone ringtones for Motorola cell p ...

  39. Pharrell Gets In Step With Reebok Deal

    December 22, 2003 12:00 AM EST Pharrell Williams, one-half of production duo the Neptunes and CEO of the Star Trak label, is getting into the fashion industry. Williams has teamed with Reebok in a long-term licensing partnership th Pharrell Williams, one-half of production duo ...

  40. Pharrell Gets In Step With Reebok Deal

    December 22, 2003 12:00 AM EST Pharrell Williams, one-half of production duo the Neptunes and CEO of the Star Trak label, is getting into the fashion industry. Williams has teamed with Reebok in a long-term licensing partnership th Pharrell Williams, one-half of production duo ...