PepsiCo Inc.

  1. Updated: Pepsi Pulls Mountain Dew Ad Helmed by Tyler, the Creator

    May 01, 2013 12:38 PM EDT PepsiCo pulled an online ad for Mountain Dew that was criticized for portraying racial stereotypes and making light of violence toward women. In the 60-second spot – developed by Odd Future rapper Tyler, The Creator -- a battered white woman o ...

  2. Pepsi Lands Super Bowl Halftime Sponsorship Deal

    July 24, 2012 11:56 AM EDT NEW YORK (AP) - Pepsi has scored the Super Bowl halftime show. The soda giant says it struck a multiyear deal with the National Football League to sponsor the big game's musical performance. Financial terms and the exact duration of the deal ...

  3. Pepsi to Launch Twitter Push With Concert Livestreams, Free Music Downloads

    May 30, 2012 7:46 AM EDT Make sure you're awake and following us for free music today! (limit 1 per follower, US Only) #soexcited #giveaway #music - Pepsi™ (@pepsi) May 30, 2012 NEW YORK (AP) -- PepsiCo Inc. is lifting the curtain on its music partnership with Twitte ...

  4. Pepsi Revives Michael Jackson in Marketing Campaign, 1 Billion Cans

    May 04, 2012 6:30 AM EDT PepsiCo Inc. is resurrecting Michael Jackson to try to pump life into its flagship cola, three years after the singer's death and more than a quarter century after the pop icon's landmark sponsorship deal to become the voice of the brand ...

  5. DreamWorks Animation IPO Charms Wall Street

    November 02, 2004 12:00 AM EST Star-struck Wall Street gave a dazzling welcome to DreamWorks Animation SKG Inc. on Oct. 28, sending shares of the animated film maker up more than 38% in their market debut. NEW YORK (Reuters) -- Star-struck Wall Street gave a dazzling welcome to ...

  6. New Filings: PepsiCo, Kenneth Cole, Time Warner

    May 10, 2004 12:00 AM EDT Recent cases including such companies as PepsiCo, Kenneth Cole and Time Warner. Case: Deveaux S.A. v. Kenneth Cole Productions Inc.; Kenneth Cole Productions L.P.; Kenneth Cole Inc.; Paul Davril Inc.; Federated Department Stores; Macy's; Bloo ...

  7. Producer Says He Was Forced To Inflate Film Budgets

    May 10, 2004 12:00 AM EDT Film producer Elie Samaha says he was blackmailed into carrying out the budget-padding scheme that ultimately cost Intertainment Licensing more than $100 million. <br clear="none"/><br clear="none"/> Harvard, Berkle ...