MediaVest Multicultural

  1. The Dating Game Between Music and Sponsorships Explored at Billboard Latin Music Conference Panels

    April 26, 2011 7:08 PM EDT The Effectiveness of Local Branding Panelists: (left to right)Carlos Boughton, brand director of Tecate and Tecate Light, Heineken USA; Luis Miguel Messianu, president/chief creative officer of Alma; Carla Dodds, senior director of multicultural m ...