Marketing

  1. Why A Music Strategy Matters To Brands

    December 17, 2009 12:00 AM EST If brands and their creative agencies agree, in full or in part, about the breadth of the cultural influence and the social value of music, they need to make a long-term commitment to developing a "music strategy," according to Steve Yan ...

  2. Cyber Monday Misses Music: The Biz Waits For Cyber Week After Christmas Instead

    December 02, 2009 12:00 AM EST While Cyber Monday managed to create a stir in most of the retail world, the music industry is waiting for the last week of December and the first week of January for its digital music bonanza. That's when stores like iTunes realize sales fro ...

  3. Retailers: Holiday Selling Season Off To A Decent Start

    December 01, 2009 12:00 AM EST The holiday selling season got off to a decent start for retailers, even if overall music sales didn't quite match expectations. Susan Boyle's "I Dreamed A Dream" was by far the bright spot over the Black Friday weekend, with i ...

  4. Cyber Monday Sales Bump Expected, May Not Matter For Music

    November 30, 2009 12:00 AM EST Originally created as a promotion to drive awareness for online shopping, Cyber Monday is slowly becoming a real factor for retailers hoping to spike sales over the holiday shopping period. ComScore predicted the Monday after Thanksgiving would se ...

  5. U.K. Music Biz Monitors Developments At Borders

    November 27, 2009 12:00 AM EST The U.K. music industry is keeping a watchful eye over developments at troubled book retail chain Borders U.K. following the company's recent fall into administration - roughly equivalent to Chapter 11 bankruptcy protection (Billboard.biz, No ...

  6. No Thanksgiving Rest For Retailers In Sales Race

    November 26, 2009 12:00 AM EST Retailers from Wal-Mart Stores to Gap, RadioShack and Walgreens are opening their doors on Thursday as U.S. families celebrate Thanksgiving, aiming to capture early bird shoppers a day before the official start of holiday shopping on Black Friday. ...

  7. Congressional Committee To Hold Hearing On PPM

    November 25, 2009 12:00 AM EST Arbitron will defend its controversial Portable People Meter ratings measurement service at a congressional hearing on Wednesday, Dec. 2. The House Oversight and Government Reform Committee, chaired by Rep. Edolphus Towns (D-NY), will "examin ...

  8. German Live Entertainment Declines 7 Per Cent

    November 25, 2009 12:00 AM EST The German live entertainment market experienced a 7% drop in revenue in 2008, according to research commissioned by the German Federal Association of the live entertainment industry. The decline was even sharper - 9% - in live music. The total tu ...

  9. NARM: 'Gift of Music' Campaign Gaining Momentum

    November 17, 2009 12:00 AM EST The National Assn. of Recording Merchandisers' "Give The Gift Of Music" campaign may come to life in a new form for this holiday selling season. According to NARM president Jim Donio, he has received calls and e-mails from music mer ...

  10. Australasian Borders Owner Plans New Store Concept

    November 17, 2009 12:00 AM EST The Australasian owner of Borders' Asia Pacific operations is looking at a new store concept that will bring together music and DVD with books and stationery. REDgroup Retail - which also owns book chain Australian book chain Angus & Robe ...

  11. Donnaruma To Lead Newly Launched Concrete Marketing

    November 13, 2009 12:00 AM EST Concrete Marketing is launching a new service, Concrete Compliance, which will be spearheaded by former Sony Music veteran Tom Donnaruma. Concrete Compliance will monitor in-store pricing, promotion and inventory for labels and managers. The servi ...

  12. Analysis: Vinyl, Digital Sales Hit New High Marks

    November 11, 2009 12:00 AM EST Vinyl and single track download sales set new records last week, according to data from Nielsen SoundScan. The two events represent very different trends that were born from the rising popularity of digital music. As of November 8, four artists br ...

  13. Heated Panel Debates Ticketing Strategies

    November 04, 2009 12:00 AM EST Michael Marion, the GM of North Little Rock, Ark.'s, Verizon Arena (formerly Alltel Arena) drew applause during a morning panel today at the sixth annual Billboard Touring Conference and Awards after sharing his thoughts on a polarizing subje ...

  14. U.K. Investigation Into Online Pricing

    October 16, 2009 12:00 AM EDT The U.K. Office of Fair Trading (OFT) has launched market studies into online advertising and pricing. The OFT, the U.K.'s consumer and competition authority, will examine online targeting of advertising and prices that incorporates behaviora ...

  15. N.Y. Accreditation Deadline Looms For Arbitron's PPM

    October 13, 2009 12:00 AM EDT More fireworks could be in store for Arbitron’s portable people meter service. This Thursday (Oct. 15) is the deadline for Arbitron to get Media Rating Council accreditation for its service in New York or face the possibility of renewed action by ...

  16. Music Biz Eyes Web Ads

    October 12, 2009 12:00 AM EDT As the recorded-music business continues its migration to the digital domain, and relies less on sales of physical music formats, the big companies in the sector are developing strategies that position advertising and branded content as core reven ...

  17. Regional Mexican Panel Discusses Importance Of Online Media

    October 09, 2009 12:00 AM EDT The increasing importance of the Internet as a means for marketing and, moreover, artist development, was the crux of the “Image” panel today (Oct. 9) at the Billboard regional Mexican Music Summit, where speakers discussed innovative marketing st ...

  18. The Arch Ends CBS Radio's Dominance In St. Louis

    October 09, 2009 12:00 AM EDT With a little help from the portable people meter, WARH-FM, Bonneville's Classic Hits station in St. Louis has ended the 40-year ratings dominance by KMOX-AM, the heritage News/Talk station owned by CBS Radio. WARH, known as "The Arch,&q ...

  19. SBS To Launch Infomercials Open To Labels, Artists

    October 08, 2009 12:00 AM EDT Spanish language radio network Spanish Broadcasting Systems (SBS) has unveiled plans to launch a “monthly rotating infomercial” program that will allow artists and labels to purchase infomercials featuring full tracks that will play on SBS station ...

  20. Diddy Partners With BlackBook For iPhone App

    October 05, 2009 12:00 AM EDT Want to know where Diddy likes to hang out? There’s an iPhone app for that. BlackBook magazine has partnered with Sean Combs to create Diddy’s BlackBook. The guide offers Combs’ favorite U.S. hot spots as well as editorial reviews of 15,000 shops, ...

  21. Business Matters: Great American Music Hall, Vinylmania

    October 01, 2009 12:00 AM EDT Business Matters is a daily column that offers insight, analysis and opinion on the day's news. -- The Great American Music Hall in San Francisco beat a year-old legal challenge by state regulators that the venue was violating the terms of it ...

  22. Australia's Sanity In Management Buyout

    September 24, 2009 12:00 AM EDT Sanity Entertainment, one of Australia's biggest music and DVD specialists, has changed hands in a management buyout, Billboard.biz can reveal. A consortium led by the Sydney-based entertainment specialist's CEO Ray Itaoui has acquired t ...

  23. Academic Research Conflicts With 'Long Tail'

    September 21, 2009 12:00 AM EDT According to paper by a pair of Wharton researchers, Netflix data shows trends that conflict with some of the main themes of the 2006 book "The Long Tail." The paper, titled "Is Tom Cruise Threatened: Using Netflix Prize Data to Exa ...

  24. TargetSpot Flips Switch On Internet Radio Ad System

    September 16, 2009 12:00 AM EDT Following months of development, TargetSpot launched TargetSpot Analytics on Wednesday (Sept. 16). The system is the first tracking and reporting service that can measure listener behavior after they hear an Internet radio ad, whether the listener ...

  25. Billboard MEL Q&A: Mobile Executive Jared Hoffman

    September 15, 2009 12:00 AM EDT Earlier in his career, as the CEO of the Knitting Factory Entertainment, Jared Hoffman focused heavily on how digital platforms could be leveraged to draw fans to concerts. Now a consultant, he’s helping companies utilize Web 2.0 and mobile servic ...

  26. CMA Looks To Expand Reach

    September 11, 2009 12:00 AM EDT The Country Music Association (CMA) is looking to expand its reach to tech savvy consumers through new branding partnerships in the high-tech world. CMA has partnered with communications firm MS&L to help lead the initiatives. "This was a ...

  27. Business Matters: Ticketmaster, AEG Live, Baidu

    September 11, 2009 12:00 AM EDT -- According to one analyst, Ticketmaster 's plan to introduce dynamic pricing ( read more in Thursday's post at Billboard.biz has a lot of potential. In a research report, Thomas Weisel's Ben Mogil upgraded the company's ratin ...

  28. Business Matters: Nokia, Amoeba Music, Nielsen

    September 02, 2009 12:00 AM EDT Business Matters is a daily column that offers insight, analysis and opinion on the day's news. -- Nokia laid out its subscription renewal plans for Comes With Music customers in the U.K. Its plan, according to Niklas Savander, the company� ...

  29. Business Matters: The Pirate Bay, Borders, Fillmore Silver Springs, Social Network Maintenance

    August 25, 2009 12:00 AM EDT Business Matters is a daily column that offers insight, analysis and opinion on the day's news. -- The Global Gaming Factory story gets weirder by the minute. In an interview with the Globe and Mail, GGF CEO Hans Pandeya laid out a possible P ...

  30. Analysis: Will Digital Catch The CD By 2010?

    August 19, 2009 12:00 AM EDT Will digital sales almost equal CD sales by the end of 2010 as predicted by NPD Group's Russ Crupnick? It will be close, but it probably will not happen in 2010. Digital would have to experience a much higher growth rate to match a reasonably ...

  31. Business Matters: iLike, Qtrax, Georgia Theater

    August 19, 2009 12:00 AM EDT Business Matters is a daily column that offers insight, analysis and opinion on the day's news. -- Former eMusic president David Pakman , now a partner at venture capital firm Venrock, explains why iLike sold for "peanuts." Short ve ...

  32. JB Hi-Fi Reports Big Sales Rise

    August 11, 2009 12:00 AM EDT Australian home entertainment, music and electronics retailer JB Hi-Fi has beaten the odds to post a 27% rise in full-year sales, and is predicting more of the same next year. The group's inventory of games, computers, DVDs and telecommunicat ...

  33. Radio Embraces 'Posting' System

    August 04, 2009 12:00 AM EDT Posting, a practice formerly shunned by the radio industry is finally taking hold. A year after Radio One instituted a scheduling and verification system in Houston, the radio group has decided to roll out posting to the rest of its 52 stations in ...

  34. U.K.'s PPL Aims To Raise Its Profile

    August 04, 2009 12:00 AM EDT U.K. neighboring rights collecting society PPL is looking to boost its profile by ramping up its marketing efforts. Kate Finley, the former commercial marketing manager at British national TV broadcster Channel 4, has joined PPL in the newly creat ...

  35. GAO Joins Crowd Looking Into Arbitron's PPM

    July 29, 2009 12:00 AM EDT Will Arbitron's headache over the rollout of its portable people meter service ever end? The latest regulatory body to scrutinize the PPM service for its affect on minority radio stations is the Government Accountability Office. Earlier this ...

  36. Survey Shows German Live Biz Is Shrinking

    July 24, 2009 12:00 AM EDT The live entertainment business is contracting in Germany according to the results of a survey conducted by market research company GfK of Nuremberg on behalf of the German Federal Live Entertainment Association (idkv) in Hamburg, which is to be p ...

  37. Briefs: CTS Eventim, eMusic, MySpace

    July 20, 2009 12:00 AM EDT -- CTS Eventim AG , the largest ticketing company in Europe, is planning to expand in Europe this year and intends to grow beyond Europe in five years. CTS handles Live Nation's ticket sales in Europe. ( Ticket News ) -- According to a Ruder ...

  38. Seatwave Set For Almost 10,000 Jackson Refunds

    July 15, 2009 12:00 AM EDT Secondary ticket service Seatwave sold almost 10,000 tickets to the Michael Jackson O2 arena concerts, according to CEO and founder Joe Cohen, and refunds are currently being processed. The London-based service has offered guidance online to users ...

  39. Billboard.biz Q&A: Wiredset Founder Mark Ghuneim

    June 30, 2009 12:00 AM EDT Digital marketing outfit Wiredset this week introduced a paid version of its online buzz tracking software called Trendrr Pro. The software monitors the activity of fans and critics online, from forum posts to reviews to shared photos on such site ...

  40. Woolworths Reborn Online

    June 25, 2009 12:00 AM EDT Following the demise of the 800-plus store Woolworths retail chain in the U.K., the brand has been reborn online with a product range include music CDs, DVDs and games. The Web site Woolworths.co.uk launched today (June 25). It is operated by onli ...

  41. Analysis: Why Variable Pricing Is Bad For Publishers

    June 23, 2009 12:00 AM EDT In a new feature , Billboard analyzed sales after the introduction of variable pricing and found that unit sales had slightly decreased but overall spending at retail and net revenue to labels had increased. While total track sales dropped about 5 ...

  42. Univision Refuses to Encode Signals in New PPM Areas

    June 22, 2009 12:00 AM EDT What will happen to the Miami radio market when as much as 20 percent of the audience simply disappears from the ratings? That’s the scenario advertisers face July 16 when Arbitron publishes its first portable people meter ratings in Miami, San Di ...

  43. Amazon U.K. Pricing Mishap

    June 18, 2009 12:00 AM EDT The U.K. Amazon service, Amazon.co.uk, has confirmed that a "pricing error" resulted in hit albums being sold for just 29p (47 cents). Although Amazon.co.uk has aggressively priced its new MP3 store, with albums as low as £3 ($4.88), the ...

  44. Woolworths Execs Plan Store Revival

    June 16, 2009 12:00 AM EDT Former Woolworths chief executive Sir Geoff Mulcahy is hoping to launch a similar 200-store chain, including new stores at some of the collapsed U.K. retailer's vacant sites. The Woolworths retail business and the group's wholesale enter ...

  45. Report: Radio Ad Revenue To Continue Slide, Satellite Looking Up

    June 16, 2009 12:00 AM EDT Radio advertising revenue will continue its decline, while satellite radio and out-of-home media, like billboards, will continue to grow, according to PricewaterhouseCoopers media outlook released Tuesday (June 16). In general, all three media wil ...

  46. Nielsen NARM Report Shows Digital Gains, Physical Shortfalls

    June 09, 2009 12:00 AM EDT Nielsen's annual presentation at NARM revealed a marketplace saturated with albums and songs but light on total revenue. Digital sales have nearly caught physical sales, according to Nielsen, and the point of purchase is increasingly non-trad ...

  47. Panel Examines Integrating Artists Into Ad Campaigns

    June 05, 2009 12:00 AM EDT Josh Rabinowitz, senior VP of ad agency Grey Group, opened up the “Integrating Unkown Artists into Global and National Campaigns” panel at Billboard and Adweek's Music and Advertising conference by presenting the audience with the challenge h ...

  48. Maximizing Opportunities For Music In Advertising

    June 05, 2009 12:00 AM EDT A better approach to partnerships between advertisers and artists as both become increasingly important to the other was a main focus of the "Getting Your Music in Ads – and Getting Paid for It" panel at the Music & Advertising confe ...

  49. Analysis: Live Nation, Sony Are Pricing for Profits, Not Margin

    June 02, 2009 12:00 AM EDT Live Nation 's decision to drop service fees on amphitheater lawn tickets purchased on select Wednesdays this summer is a classic case of a company pricing for profit, not for margin. So is Sony Music Entertainment's decision to license ...

  50. Live Nation To Rollout 'No Service Fee' Promotion

    June 01, 2009 12:00 AM EDT Live Nation will eliminate service fees on more than five million lawn tickets and hundreds of concerts for its amphitheaters in a one-day promotion June 3. The 24-hour sales event is being billed as the biggest ticket promotion ever, which would ...

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