Harvard Business School

  1. Listen to the Audience, Make a Better Experience, Panelists at Rethink Music Say

    April 26, 2011 6:28 PM EDT BOSTON - How can the music business grow instead of fighting over slices of a shrinking pie? Make a better mass market experience, said Thomas Hesse, president of global digital business for Sony Music. That means following consumers to smart phon ...

  2. In Panels And Lightning-Quick Collaborations, Rethink Music Conference Explores The Future

    April 26, 2011 12:09 PM EDT (Left to right) Ben Folds, Amanda Palmer, Damian Kulash, and Neil Gaiman at Mad Oak Studios, in Allston, Mass. Monday, preparing to write and record eight songs in eight hours (which ended up being six songs in 12 hours). (Photo: Phil Farnsworth) ...

  3. 'Rethinking Music': A Guest Post From Allen Bargfrede, Executive Director of Berklee's Rethink Music

    April 25, 2011 1:06 PM EDT (Rethink Music : Creativity, Commerce, and Policy in the 21st Century, presented by Berklee and MIDEM in association with Harvard Business School, takes place in Boston tomorrow and Wednesday (April 26 - 27). The conference brings together creator ...

  4. Researchers Change Tune, Now Say P2P Has Negative Impact

    June 22, 2010 12:00 AM EDT Two researchers who previously believed that file-sharing had no impact on music sales have now changed their minds. In a 2004 paper , Felix Oberholzer-Gee of Harvard Business School and Koleman Strumpf of UNC Chapel Hill (now at the University of ...

  5. Last.fm's Music Discovery Put To Test

    April 20, 2010 12:00 AM EDT What would happen if a never-before-digitized song was quietly put online by a member of a long-disbanded rock band? Would people find and listen to the song, proving that long tail music will eventually find a listener? Or would it go unnoticed? ...

  6. Study Offers Insight Into How To Bundle Music In Digital Age

    December 02, 2009 12:00 AM EST Digital has not marked the death of the album, but labels and artists should re-think how they sell music, according to a new study. Working Knowledge has a Q&A with Professor Anita Elberse of Harvard Business School that discusses her latest ...

  7. Paper Outlines Business Model Strategies For Media Companies

    October 28, 2009 12:00 AM EDT A new paper, "How To Fight Ad-Sponsored Rivals," provides insight and strategic guidance for fee- and subscription-based companies faced with new, ad-supported rivals. Ramon Casadesus-Masanell, an associate professor at Harvard Business ...

  8. Academic Research Conflicts With 'Long Tail'

    September 21, 2009 12:00 AM EDT According to paper by a pair of Wharton researchers, Netflix data shows trends that conflict with some of the main themes of the 2006 book "The Long Tail." The paper, titled "Is Tom Cruise Threatened: Using Netflix Prize Data to Exa ...

  9. Research Recap: Nielsen, Harvard, Berkeley

    July 10, 2009 12:00 AM EDT Below is a recap of music-related research or academic paper recently mentioned at Billboard.biz plus a few new ones. As Billboard wrote previously, "File-sharing and Copyright," an academic paper that argues file-sharing has not impaire ...

  10. Harvard Paper on P2P Flawed But Worth Reading

    June 19, 2009 12:00 AM EDT Two Harvard Business School economists tackled the effects of digital piracy in a new working paper titled “File-Sharing and Copyright” (download the PDF here ). In the paper, Felix Oberholzer-Gee and Koleman Strumpf address the impact file-sharin ...

  11. The Long Tail Redrawn

    April 27, 2009 12:00 AM EDT Files shared on P2P services skew more toward hits than had been previously believed, according to a preview of a research paper on the long tail of music's black market. The study was done by PRS for Music chief economist Will Page and Eric ...

  12. Business Briefs: Live Nation, AEG Live, Twitter, Brite Revolution

    April 14, 2009 12:00 AM EDT -- Brite Revolution was profiled by The Tennessean and is worth reading about. The Nashville-based startup, starting with funds in the mid-six figures, offers subscribers downloads, videos, interviews and performance news for $4.99 per month. The ...

  13. VH1, BET To Share 'Wifey' Series

    February 14, 2007 12:00 AM EST VH1 and BET have found a show they want to split in hopes of a hit. In an unprecedented collaboration between a pair of TV networks, the Viacom-owned duo are jointly developing a scripted-series pilot that, if picked up, would air in the same time ...