Harlem Shake

  1. Downtown Music’s Josh Deutsch Talks ‘Harlem Shake’ Success, Future Business Plans at SXSW

    March 13, 2013 9:00 PM EDT Earlier this year, Downtown Music -- which comprises Downtown Records, Downtown Publishing and other businesses -- announced that it was selling its records division to founders Josh Deutsch and Terence Lam, who would run the business independen ...

  2. 'Harlem Shake': The Making And Monetizing Of The Latest YouTube Dance Craze

    February 14, 2013 6:53 PM EST Baauer’s “Harlem Shake” still has quite a ways to go before it becomes the next “Gangnam Style” in terms of total views, but the Mad Decent track became an unexpected viral smash last week at levels not seen since PSY’s American invasion -- an ...