Hard Events

  1. EDM Power Players: The Executives

    July 01, 2014 11:45 AM EDT Pasquale Rotella Founder/CEO, Insomniac Events More than a year ago, Live Nation Entertainment finalized a deal to buy a piece of Insomniac Events, the premier EDM festival brand that CEO Rotella, 39, a visionary in the electronic sector, built ...

  2. Backbeat: Hard's Gary Richards Talks Live Nation Acquisition, DJing With Roses In His Hair at EMI's Electrospective Party in Hollywood

    September 20, 2012 4:16 PM EDT POSSO DJing at Hollywood's AV Nightclub for the Electrospective launch and Magnetic Magazine's birthday celebration (Photo by Catie Laffoon) EMI launched their Electrospective campaign on Tuesday night at the AV Nightclub in Hollywood . ...

  3. How iHome Became the Title Sponsor for Live Nation's Identity Fest

    July 11, 2012 4:10 PM EDT A screen shot of the iHome-sponsored Identity Festival website banner. After a respectable 2011 debut that sold 150,000 tickets over 19 dates behind headliners like Kaskade and Skrillex, Live Nation's touring Identity Festival is back for a s ...

  4. Live Nation Purchases Gary Richards' HARD Events

    June 27, 2012 1:35 PM EDT Live Nation has acquired Gary Richards' HARD Events, the EDM production company behind such music festivals as the multi-date HARD Festivals and Holy Ship! cruise. Video: Hard Festival's Gary Richards on Why EDM Is Hot, How He Keeps His ...

  5. Ass-Kicking Festivals; New World Order of Clubs: BB Touring Conf Day Two Panels

    November 10, 2011 6:30 PM EST From left: Gary Richards, President, Hard Events. Jay Sweet, Producer, Newport Folk Festival. Charlie Jones, Partner, C3 Presents. Quint Davis, President, Festival Productions, New Orleans Jazz & Heritage Festival. (Photo: Michael Seto) Day tw ...

  6. What Makes a Great Music Festival? Billboard Touring Conference Panel Will Find Out ...

    October 20, 2011 1:52 PM EDT A few years ago, there was concern that the festival market in North America was in danger of becoming saturated. And while some notable festivals have indeed fallen by the wayside (All Points West in New Jersey, Denver's Mile High Fest), 201 ...