Demographics

  1. Business Matters: fun., Gotye, Justin Bieber Drive Big YTD Gain in Digital Track Sales

    May 04, 2012 4:13 PM EDT Top Few Songs Behind Digital Boost A handful of songs have accounted for a big share of the 31.6-million unit - equal to 7.2% -- gain in track sales in 2012 through April 29. The top 3 songs represent 10.3% of the gain. The top 10 songs account fo ...

  2. AARP Launches Music Streaming Service With Concord Music Group

    July 05, 2011 7:58 AM EDT A free online music streaming service launched by the AARP is hoping to capitalize on a rather untapped market: Baby boomers' love of music and relative inexperience with the digital music landscape. Launched last month, the 18-channel player ...

  3. Digital Natives: The Generation That Music Product Strategy Forgot, By Mark Mulligan

    January 20, 2011 12:00 AM EST Mark Mulligan is VP and research director at Forrester Research, covering consumer media and entertainment, digital music, and other areas at the intersection of content and technology. The following is his latest blog entry, which can be found he ...

  4. Gen X, Y Pave The Way To Economic Recovery

    March 09, 2010 12:00 AM EST Baby boomers led the U.S. out of a downturn in the last two recessions, but this time around, it will be Gen Xers and millennials paving the way to economic recovery, according to a new report issued by PricewaterhouseCoopers today. The study -- c ...

  5. Study: Baby Boomers Key Group For Physical Product

    September 20, 2007 12:00 AM EDT Baby boomers are now the most important age-group buying CDs, according to a study conducted by the NPD Group, in conjunction with AARP, and on behalf of the National Assn. of Recording Merchandisers. Baby boomers, those born in the period from 19 ...

  6. Geffen, DIC Team To Launch Youth Brand

    August 01, 2006 12:00 AM EDT Partnership to target tween, teen market. Partnership to target tween, teen market. News ...

  7. Hot Talent

    April 16, 2004 12:00 AM EDT The bottom line has grown up. The record-buying public has undergone a shift toward adult music fans, with baby boomers getting back into the picture and forcing the market to adjust to their tastes. The bottom line has grown up. The record-buying ...