Bozoma Saint John

  1. Pepsi's Bozoma Saint John Joins Beats Music as SVP, Head of Global Marketing

    April 02, 2014 10:20 AM EDT Bozoma Saint John, former head of Pepsi-Cola North America’s music and entertainment marketing group, has joined Beats Music as its new senior vice president, head of global marketing. Effective April 14, Saint John will lead marketing strategy, b ...

  2. Melanie Fiona, Newly Indie, Teams with Pepsi, Complex for 'Cold Piece' Music Video

    October 17, 2013 3:01 PM EDT Melanie Fiona had infinite options for ways to release her new single “Cold Piece,” having parted ways with Universal earlier this year after recording two R&B/soul albums for Motown (2009’s “The Bridge” and 2012’s “The MF Life”). So, when P ...

  3. Advertising Week: 12 Music Industry Predictions for 2014

    September 27, 2013 6:23 PM EDT As the 10th annual Advertising Week draws to a close in New York City, Billboard polled 12 notable music industry execs who touch the intersections of music, advertising and licensing about notable trends for 2014. From the five panelists who ...

  4. Backbeat: Billboard & BMI's Annual SXSW Brunch Brings Together Movers and Shakers from Across the Biz

    March 18, 2013 12:38 PM EDT Another SXSW, another full lawn at the Four Seasons for Billboard and BMI’s annual Acoustic Brunch Friday, which kept the music and coffee flowing long after the fruit and breakfast burritos ran out. Sponsored by SunTrust and Southwest Airlines, ...

  5. Backbeat: Ne-Yo, Melanie Fiona Rock Pepsi/Billboard's Summer Beats Show Honoring Michael Jackson's 'Bad'

    August 30, 2012 1:49 PM EDT (L-R): Frank Cooper, chief marketing officer of global consumer engagement at PepsiCo, arrives at the Billboard/Pepsi Summer Beats show last night with Prometheus Global Media CEO Dottie Mattison and Bozoma Saint John, cultural branding marketer a ...