Advertising

  1. UMG, Musicrypt Prep Digital Ad Delivery

    June 11, 2007 12:00 AM EDT Universal Music Group is participating in the launch of a digital ad delivery service with Musicrypt and The Gary Group. Musicrypt works with record labels and radio stations to provide a secure system for the digital delivery of radio singles and ...

  2. EBay Jumps Into Auctioning Radio Ads

    June 06, 2007 12:00 AM EDT Online auctioneer eBay Inc. will begin auctioning advertising airtime on 2,300 participating U.S. radio stations. The company will partner with privately held Encino, Calif.-based Bid4Spots Inc., which has been hosting weekly online auctions of ra ...

  3. Report: Music To Generate Significant Online Revs For Years

    May 15, 2007 12:00 AM EDT A new JupiterResearch report finds that music content will buck the trend and generate significant online revenues in the years to come, while other forms of media will largely be free. By 2011, only 14% of European consumers acquiring media via d ...

  4. Snocap Names Chief Advancement Officer

    May 14, 2007 12:00 AM EDT Snocap has appointed Rex Ishibashi to the position of chief advancement officer. Ishibashi is responsible for overseeing the company’s revenue growth, advertising and sponsor sales, and is involved with overall strategy. Most previously, Ishibashi ...

  5. Ad-Funded Music Services Are The Future, Says Jupiter

    May 09, 2007 12:00 AM EDT Advertising revenue could become a vital lifeline for European labels, according to a new Jupiter Research report. Based on a qualitative analysis of the current market, the report -- "The Future of Digital Music: Fighting Free with Free" ...

  6. YouTube To Share Ad Revenues With Users

    May 04, 2007 12:00 AM EDT YouTube has taken its first steps towards sharing advertising revenue with those creating the user-generated videos that have made the service so popular. On its blog, the company announced a plan to offer revenue partnerships with specific users ...

  7. NARM Coverage: Mobile Carriers, Retailers Discuss Opportunities

    May 01, 2007 12:00 AM EDT The mobile space is probably two or three years away from having a significant impact on brick-and-mortar music retailers, panelists at the NARM convention in Chicago determined on a Tuesday (May 1) afternoon panel. Muze chairman Bill Stensrud com ...

  8. Jones Rises At SESAC

    April 30, 2007 12:00 AM EDT SESAC senior director of corporate relations Ellen Bligh Jones rises to associate VP for the department. Jones, who has been with SESAC for 11 years, will continue to oversee the performing rights organization's advertising, promotion, sponso ...

  9. Paradigm Taps Micone

    April 26, 2007 12:00 AM EDT Paradigm, the Los Angeles-based film, TV and literary talent agency, has tapped industry vet Ed Micone as head of adult contemporary, Billboard.biz has learned. He will be based in Paradigm's New York offices and report to Monterey Peninsula ...

  10. Google, Clear Channel Strike Radio Ad Deal

    April 16, 2007 12:00 AM EDT Google is getting the traction its needed to make serious in-roads at terrestrial radio with its Audio Ads insertion system by announcing a long-term deal to place ads on more than 675 Clear Channel Radio stations. "Clear Channel is the marke ...

  11. Mozes, Universal Labels In Deal For Mobile Communities

    March 27, 2007 12:00 AM EDT Mobile marketing firm Mozes has landed a deal with Universal Motown and Universal Republic under which more than 60 artists can now use the company's text-messaging service to create mobile fan communities. Mozes announced the deal at Billboa ...

  12. Parlophone Enables Free Mobile Pictures Of Lily

    March 09, 2007 12:00 AM EST EMI Music U.K.'s Parlophone label has adopted an innovative pay-per-click mobile advertising model for its breakthrough pop artist Lily Allen. In what it describes as a "revolutionary" approach to "optimise mobile advertising s ...

  13. Mobile Ads To Drive Revenue in '07

    February 14, 2007 12:00 AM EST Mobile advertising will start to become the revenue driver in mobile-music services in 2007. That is the prediction of Patrick Parodi, global chairman of the Mobile Entertainment Forum (MEF) and chief marketing officer of mobile-entertainment serv ...

  14. Leap Bounds Into Branded Content Marketing

    February 12, 2007 12:00 AM EST Leap Music, the joint venture between advertising agency Bartle Bogle Hegarty and businessman Richard Kirstein, is launching a dedicated branded content consultancy. The consultancy will help brands to source music for podcasts, vodcasts, mobile g ...

  15. Atlantic U.K. Teams With Saatchi & Saatchi

    February 01, 2007 12:00 AM EST Atlantic Records U.K. has struck a strategic alliance with advertising powerhouse Saatchi & Saatchi U.K. to jointly create entertainment and branded properties. The alliance, unveiled today (Feb. 1), will work on developing innovative music-re ...

  16. UMPG Promotes Eaton

    November 22, 2006 12:00 AM EST Universal Music Publishing Group has promoted Tom Eaton to VP of music for advertising. He will serve as a liaison between the publisher, its songwriters and advertising agencies. During his eight years with UMPG, Eaton has placed songs in commerc ...

  17. UMPG Promotes Eaton

    November 22, 2006 12:00 AM EST Universal Music Publishing Group has promoted Tom Eaton to VP of music for advertising. He will serve as a liaison between the publisher, its songwriters and advertising agencies. During his eight years with UMPG, Eaton has placed songs in commerc ...

  18. UMPG Promotes Eaton

    November 22, 2006 12:00 AM EST Becomes VP of music for advertising. Universal Music Publishing Group has promoted Tom Eaton to VP of music for advertising. He will serve as a liaison between the publisher, its songwriters and advertising agencies. During his eight years with UM ...

  19. Plasencia Sets Up Republica

    November 14, 2006 12:00 AM EST Jorge Plasencia has left his post as VP of communications at Univision Radio to open up a full-service branding, advertising and communications company. Called Rep?blica, the company is based out of Miami and is a partnership between Plascencia an ...

  20. Plasencia Sets Up República

    November 14, 2006 12:00 AM EST Jorge Plasencia has left his post as VP of communications at Univision Radio to open up a full-service branding, advertising and communications company. Jorge Plasencia has left his post as VP of communications at Univision Radio to open up a full ...

  21. Billboard Research Services

    October 20, 2006 12:00 AM EDT Billboard Research Services offers insight into a wealth of information from the industry authority. Own official Billboard chart and article copies, purchase pre-made research packages, order artist Billboard Research Services offers insight into ...

  22. Teen Confab Debates Authentic Music Marketing

    October 17, 2006 12:00 AM EDT Research: Teens spend 2-3 hours per day listening to music. As more and more users sign up for social networking services on the Internet, the popularity and respect for music is only increasing. Music Web sites are the fourth most popular on the ...

  23. MTV's Norman: Advertisers Must 'Engage' Audience

    October 17, 2006 12:00 AM EDT Teens readily accept lewd humor and are no longer easily impressed by sexual content, noted MTV president Christina Norman at the one-day What Teen’s Want conference in Marina Del Rey, Calif. Giving Teens readily accept lewd humor and are no longe ...

  24. Universal, WPP Team To Link Bands, Brands

    September 26, 2006 12:00 AM EDT Universal Music is teaming up with advertising conglomerate WPP Group to link bands and brands. The London-based venture called BrandAmp is a 50-50 partnership revealed by the two companies on Tuesday Universal Music is teaming up with advertising ...

  25. Budde To Market Couch Music

    September 22, 2006 12:00 AM EDT Deal to exploit catalog for recordings, advertising. Couch Music Publishing in Vienna has signed a long-term exclusive administration contract in which Berlin-based Budde Musikverlage will market Couch’s works for recordings, advertising and other ...

  26. EMI, T-Mobile Trial Ad-Supported Mobile Videos

    September 11, 2006 12:00 AM EDT EMI Music and leading mobile operator T-Mobile are testing an advertising-supported mobile video service in the United Kingdom. EMI Music and leading mobile operator T-Mobile are testing an advertising-supported mobile video service in the United ...

  27. Billboard Research Services

    September 06, 2006 12:00 AM EDT Billboard Research Services offers insight into a wealth of information from the industry authority. Own official Billboard chart and article copies, purchase pre-made research packages, order artist Billboard Research Services offers insight into ...

  28. UMG Backs Free Music Download Service

    August 29, 2006 12:00 AM EDT SpiralFrog to launch in December. SpiralFrog, the music download destination scheduled to start its public testing phase this year, signed an agreement with Universal Music Group to make songs from the catalog of the world's largest record co ...

  29. SAG, AFTRA Agree On Contract Extension

    August 29, 2006 12:00 AM EDT Directors of Screen Actors Guild and American Federation of Television and Radio Artists have approved a two-year extension to the commercials contracts with the advertising industry by an almost 95% Directors of Screen Actors Guild and American F ...

  30. Google Enters Ad Pact With News Corp.

    August 07, 2006 12:00 AM EDT Internet giant to pay media company $900 million. Google will pay News Corp. $900 million to provide search and advertising services for MySpace and over a dozen other Fox Interactive controlled sites. Under terms of the multi-year agreement, Goog ...

  31. Forecast Grim For Radio Advertising

    July 03, 2006 12:00 AM EDT Universal McCann senior VP/director of forecasting Bob Coen cites retail consolidation as one of the reasons local radio is suffering, pointing to a reduction in advertising prospects. The retailers t Universal McCann senior VP/director of forecas ...

  32. Musicrypt, Billboard Radio Monitor Launch 'eNote'

    June 14, 2006 12:00 AM EDT Product combines digital delivery of songs with an ad. Digital music distributor Musicrypt and Billboard Radio Monitor have unveiled a new electronic music promotional tool dubbed "eNote." The new product combines secure digital delivery ...

  33. Musicrypt, Billboard Radio Monitor Launch 'eNote'

    June 14, 2006 12:00 AM EDT Product combines digital song delivery with ads.." Digital music distributor Musicrypt and Billboard Radio Monitor have unveiled a new electronic music promotional tool dubbed "eNote." The new product combines secure digital deliver ...

  34. Cornerstone Marketing Launches Music Supervision Division

    April 10, 2006 12:00 AM EDT Recent clients include Coca-Cola, Apple and Nike. Lifestyle marketing company Cornerstone has launched a music supervision division. With this addition, the 10-year-old, New York-based company is poised to strengthen its reach in the gaming, film ...

  35. Clear Channel, Google Join Web Forces

    April 05, 2006 12:00 AM EDT New media, old media meet on the web. Two media giants are teaming up to capture bigger shares of the online space. As expected, Clear Channel Radio’s online unit will exclusively use the search engine Google to provide search and advertising serv ...

  36. CBS Radio Creates Strategic Partnerships VP Position

    March 28, 2006 12:00 AM EST Director of marketing Jonathan Azu promoted to role. CBS Radio has elevated director of marketing Jonathan Azu to the newly-created position of VP of strategic music partnerships. Continuing to report to marketing president David Goodman, Azu will ...

  37. Top Advertiser Says Radio Needs To Act Quickly

    March 15, 2006 12:00 AM EST Media buyer urges to embrace culture change. “Radio is at a critical moment in its history, on the verge of tremendous growth and poised for transformation.” Sound like feel-good hype from a radio CEO? It’s not, it’s a media buyer’s perspective, a ...

  38. Billboard Research

    March 02, 2006 12:00 AM EST Billboard Research Services offers insight into a wealth of information from the industry authority. Pre-made packages include THE NUMBER ONE series, THE TOP TEN series, THE TOP RECORDS OF THE YEAR s Billboard Research Services offers insight into ...

  39. Study: Podcasting To Grow Ads

    March 02, 2006 12:00 AM EST Predicts it will reach $150 million by 2008. Podcasting has a long ways to go before it becomes a mainstream medium, but is poised to grow exponentially through the end of the current decade and will increasingly become an attractive outlet for ad ...

  40. U.K.'s MPA Strikes License Pact With Ad Biz

    February 24, 2006 12:00 AM EST Britain's Music Publishers’ Assn. has forged an agreement with the Institute of Practitioners in Advertising on a synchronization license for music. Britain's Music Publishers’ Assn. has forged an agreement with the Institute of Practiti ...

  41. Billboard Research

    January 17, 2006 12:00 AM EST Billboard Research Services offers insight into a wealth of information from the industry authority. Pre-made packages include THE NUMBER ONE series, THE TOP TEN series, THE TOP RECORDS OF THE YEAR s Billboard Research Services offers insight into ...

  42. CMT Ups Hitchcock

    January 17, 2006 12:00 AM EST Promoted to senior VP. James Hitchcock has been promoted to senior VP of creative and marketing at County Music Television. He previously was VP of that department, and continues to report to CMT executive VP/GM Brian Philips. He remains based in ...

  43. Billboard Research Services

    December 05, 2005 12:00 AM EST Billboard Research Services offers insight into a wealth of information from the industry authority. Pre-made research packages include the NUMBER ONE series, the TOP TEN series, the TOP RECORDS OF TH Billboard Research Services offers insight int ...

  44. Easing Of Regs Likely As Euros Rethink Branding

    November 22, 2005 12:00 AM EST In Germany, TV executives are losing their jobs because of it. In the United Kingdom, there have been allegations involving BBC programming. In Italy, some suspect it might be happening too. (The Hollywood Reporter) -- In Germany, TV executives ar ...

  45. Infomercial On-Demand Option Added To DVDs

    November 15, 2005 12:00 AM EST Feature to be offered on upcoming titles. The new company Studio Store Direct is expanding the marketing capability of DVDs by offering a new feature for discs that allow viewers to watch infomercials on-demand. SSD already has deals in place with ...

  46. The Next Monster Single Could Be A Jingle

    November 15, 2005 12:00 AM EST It is just a matter of time. It could be months, maybe a year, but eventually an original tune, recorded and created specifically for an ad, will be the best-selling song in the United States. Josh Rabinowitz is senior VP/director of music at ad a ...

  47. EMI Pub U.K. Promotes Channon

    November 04, 2005 12:00 AM EST New strategy to diversify income stream. EMI Music Publishing U.K. has elevated Jonathan Channon to the new position of senior VP of media and business development, effective immediately. Channon was senior VP of film, TV and media. In his new rol ...

  48. Nicoli To Keynote MidemNet

    October 14, 2005 12:00 AM EDT New media event takes place in Cannes Jan. 21-22. New media event takes place in Cannes Jan. 21-22. News ...

  49. UMG Delves Deeper Into Direct Response Mktg

    September 30, 2005 12:00 AM EDT Enters joint venture with infomercial pioneer. Enters joint venture with infomercial pioneer. News ...

  50. UMG Delves Deeper Into Direct Response Mktg

    September 30, 2005 12:00 AM EDT Universal Music Group is launching a joint venture with music direct-response pioneer Ira Pittelman that will bring the major into the infomercial business. The initial project from the new venture, d Universal Music Group is launching a joint ven ...

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