Leslie Fram, most recently program director and morning show co-host of New York's WRXP, has joined CMT as Senior Vice President, Music Strategy, effective September 1, it was announced today by CMT President Brian Philips. Fram will lead the music strategy division at the channel, overseeing all music integration within the CMT brand, including original programming, CMT.com, CMT Radio and music video airplay across all media platforms, according to a press release.
"Leslie Fram is beloved throughout the entire industry," said Philips. "Everyone knows of her hard-driving passion for music, her unyielding integrity and her relentless work ethic. I have always believed that Leslie, in her soul, 'belonged' at MTV Networks, and she's finally here! She will lead the team, embrace the CMT culture, discover new stars and provide all of our artists with imaginative opportunities."
Fram added, "This move just feels right for me on so many levels. CMT is on a creative hot streak, and I'm honored to join Brian Philips and his all-star team at the network. CMT is a big stage -- 93 million homes! =I'm anxious to get to Nashville, reconnect with old friends, make new ones and blaze a new trail with CMT."
She takes over for Jay Frank, who recently left the network to begin a digital music endeavor. Philips said, "Jay has helped CMT make great strides, leaving in place a strong music infrastructure. He's a futurist and successful author with an entrepreneurial spirit, and we wish him huge success with his new venture."
Fram's former posts include stints in Top 40 radio in Mobile, Ala., alternative rock at WNNX (99X)-Atlanta, and most recently, at New York rocker 1019RXP as Program Director and Morning Show co-host (with Matt Pinfield). While at WRXP, she was responsible for booking all talent for RXP shows and major events, and conducting interviews. Previously, Fram spent a decade at 99X both on-air and as Assistant Program Director and Program Director.
She was the first woman to receive the TJ Martell Award in recognition of outstanding performance in the music industry in 2000, and was presented with the NARAS-Atlanta Chapter Heroes Award for her outstanding contributions to music and the music community. In 2009, she was honored as a Lifetime Achievement Inductee in the Georgia Radio Hall of Fame. She has also served as Associate Member of NARAS, and on its Board of Governors in both Atlanta and New York, according to the release.