Liana Huth Farnham Named SVP, Partnerships and Events at Fuse
Liana Huth Farnham Named SVP, Partnerships and Events at Fuse

Fuse has named Liana Huth Farnham senior vice president, partnerships and events. She will report to the company's Executive Vice President and General Manager David Clark.

In this role, Huth will work closely with all Fuse departments and play a key role in expanding the company's brand across a range of partners in the music industry, and managing Fuse's day to day partnership with MSG Entertainment, according to a press release. She will also work closely with MSGE to foster synergies and oversee the growth of Fuse's festival business to develop it into a significant music and sponsorship platform.

"I am thrilled to have moved from backstage to the front row, and look forward to increasing awareness amongst music fans for Fuse's exclusive content," Huth told Billboard.biz. "I joined the Fuse team at a pivotal time, and can't wait to expand the company's brand across a range of partners looking to connect with music."


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In 2009, Huth was recognized by Billboard as one of the top female executives in our annual "Women in Music" issue. Earlier this year, she was also named one of Billboard's "Twitter 140," and she has also been on the advisory board for the Billboard Touring Conference & Awards since its inception.

Billboard's Twitter 140: Music-Industry Characters You Need To Follow

She was nominated for an Emmy award for MSG Network's "Road To MSG: Z100's Jingle Ball 2009."

Prior to joining Fuse, Ms. Huth was vice president, marketing, concerts and network integration for MSG Entertainment. There, she oversaw the marketing of all concerts, family shows and attractions at Madison Square Garden, the Theater at Madison Square Garden, Radio City Music Hall, the Beacon Theatre, the Chicago Theatre and the Wang Theatre in Boston. She also worked closely with other MSG divisions, including Fuse and MSG Media, to create content and cross-platform marketing initiatives.

Prior to her position with MSGE, Huth spent 13 years at Sony Music Entertainment, where she was vice president, marketing and artist development for Columbia Records. During her Sony Music tenure, Ms. Huth was responsible for creating the Tour Marketing Department at Columbia Records. She was nominated 13 years in a row for Artist Development Executive of the year by Pollstar magazine, and won the award in 2001. Prior to Sony Music, Ms. Huth worked in Washington DC with I.M.P Productions, where she oversaw all concert promotion and advertising, as well as developed local and national sponsorship initiatives.