Alan Willaert Appointed Executive Director of Canadian Federation of Musicians
Alan Willaert Appointed Executive Director of Canadian Federation of Musicians

The Canadian Federation of Musicians (CFM), which has over 17,000 active members, has voted to renew the Commercial Announcements Recording Agreement with the Association of Canadian Advertisers (ACA) and the Institute of Communication Agencies (ICA).

Known in the industry as the "Jingles Agreement," the industry standard collective agreement governs the production of music tracks for commercials in Canada.

The deal includes increases in minimum fees of 3% in year one and 2.5% in each of years two and three of the new three-year agreement. There will also be a one-time increase of 1% in Industry contributions to the Musicians' Pension Fund of Canada, on behalf of all musicians who perform under this agreement.

"The enthusiasm with which the terms of the agreement were embraced by the advertising industry and our members alike is a reflection of what is fair, and is in keeping with the importance digital distribution will play in the future," said Bill Skolnik, AFM vice-president from Canada and CFM chief executive officer, in a press statement.

The parties have also agreed to begin assessing commercials made for new media, monitor the use of this clause, and to meet regularly to review the findings.

CFM looks after the interests and needs of professional musicians who earn their living in Canada.

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