The Madison Square Garden Company has secured the services of former Arbitron Inc president and CEO Sean Creamer to oversee its financial and accounting matters. 

Creamer will join MSG as executive vp and cfo with effect from Sept. 1. As a member of the Garden's executive management team, Creamer will provide strategic financial insight on all aspects of the business, helping “prioritize opportunities and drive value creation,” according to a company statement. Also, he will partner with the company’s leadership in the strategic planning process. He takes day-to-day duties for all of MSG’s financial and accounting matters, including forecasting, budgeting, and financial planning and analysis, plus the company’s treasury, investor relations, tax and risk management functions.

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Creamer succeeds Bob Pollichino, who will continue as cfo until the incoming exec’s start date. Pollichino will stay on as an executive vp until his retirement later this year, after which time he will continue to be available to advise MSG as a consultant for 12 months.

“We are extremely pleased to welcome Sean, who brings considerable financial and operating experience, along with a proven track record of creating value for shareholders at publicly traded companies,” says MSG president and CEO Tad Smith, to whom he reports. “We look forward to his leadership as we continue to pursue excellence across our operations and strategic growth opportunities ahead.”

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Creamer joined Arbitron in August 2005 as executive vp, finance and planning. Later that year he was promoted to cfo, a position he held until 2010, when he became executive vp of the company's radio and cross-platform services and operations. Prior to serving as president and CEO, he took the role as COO, with responsibility for overseeing all operational and financial activities for Arbitron's core businesses. He is also a former member of Arbitron’s board of directors.

Creamer's resume includes key stints with Laureate Education, Inc., Mobil Corporation (now Exxon Mobil Corporation) and Price Waterhouse (now PriceWaterhouseCoopers). A certified public accountant, Creamer earned a Bachelor of Science in Accounting from St. Joseph’s University and a Master of Science in Taxation from Georgetown University.