The role of agents in the contemporary touring industry will be explored in depth with the “Agents in the New World Order: Throwing Darts with Accuracy and Aplomb,” a session at the 10th Annual Billboard Touring Conference in New York, Nov. 13-14. Top agents from a range of agencies representing clients who generate hundreds of millions in box office annually will discuss state-of-the-art touring strategies; the agents’ role in effective marketing in synergized ways with other stakeholders; the agents’ status as the new A&R and what type of acts they sign; the impact of digital/social on agenting; and how promoters and buildings can stay on the agents’ radar to bring in top talent.
Moderated by AEG Live/TMG promoter Ali Harnell, the panel includes Marsha Vlasic, senior VP, concerts, ICM; Greg Oswald, co-head of William Morris Endeavor Entertainment’s Nashville office; Dennis Arfa, president, Artists Group International; Tom Windish, president, the Windish Agency; Mitch Rose, contemporary music head, CAA; and Chip Hooper, head of Paradigm Talent’s music division.
The session will be immediately followed by the Agency Forum, informal face-to-face sessions where agents from a wide variety of genres will meet with attendees regarding the issues and opportunities facing each of those genres, including country, hip-hop/R&B, EDM, comedy, pop, rock, metal, and other genres. Among the agents participating are Pete Pappalardo and Adam Kornfeld from AGI, WME’s Keith Miller and Drew Wellborn, Jeff Epstein from Universal Attractions, The Agency Group’s Josh Dick, Paradigm’s Matt Galle, Sam Hunt from the Windish Agency, AM Only’s Cody Chapman, ICM's Nick Storch, and many others.