Live Nation Europe announced the appointment of John Reid as President of Concerts in a statement released Monday (January 16).
"We are delighted to have John join us at a time of exciting growth for Live Nation. His pedigree speaks for itself and he is an immensely valuable talent to have with us as we continue to develop our business across Europe," said Simon Lewis, Chief Executive Officer of Live Nation Europe.
"John will be pivotal in broadening our touring artist portfolio and strengthening our show marketing capabilities as we head into what we expect to be another strong year."
Reid said: "I'm very pleased to join Irving Azoff, Michael Rapino and Simon Lewis at Live Nation. Having spent a number of years navigating and leading the transition of the recorded music business to digital, and to full rights management, this is a great opportunity to join the largest live music, management and ticketing businesses at a very exciting time for the company."
Reid previously held the position of Chief Executive Officer and Vice Chairman, Warner Music International. He also had stints at Atlantic, PolyGram Canada and Def Jam before moving over to Warner.