, which made its first sale to an Italian customer in 1995, has finally opened a separate store.

The Italian site launched at midnight on Nov. 22. It does not yet have an Amazon MP3 store, nor has the company signed any agreements with local record labels for the distribution of their music. There are plenty of Italian releases on majors available.

Kindle or ebook products are not yet available either.

For the moment the company's Italian stock consists of 2 million books (of which 100,000 are in Italian), 450,000 CDs, 120,000 DVDs, 20,000 electronic gadgets and 3,000 video games.

In a statement published on the new site, founder and CEO Jeff Bezos said: "This is just the start: during the coming months we will enrich our supply with more product categories."