Yahoo! Music has inked a deal with NBC Universal's USA Networks to cross-promote music from unsigned artists.

Under the agreement, Yahoo! will feed data on unsigned acts popular with its Launchcast streaming radio listeners to USA. The TV network will then reach out to the acts for licensing deals for inclusion in USA original programs, network promos and marketing.

Also as part of the deal, USA will create special music “videos” of licensed songs that feature clips from the show that music from the unsigned act is being featured in. The videos will be featured on Yahoo! Music’s video programming.

Spencer Proffer of consulting firm Meteor 17 will oversee the development and promotion of the artists along with USA Network and Yahoo! Music.