Red Light Management’s Electronic Division made its courtship of electronic dance music official during Miami Music Week last night, with a networking party on the palatial grounds of Shore Club’s garden and pool area.
Junior Sanchez (Ian Witlen)
While the painted wood benches and candlelit lanterns were damp from the afternoon’s passing downpour, spirits were not, as artists mingled with agents, managers, and promoters while sampling water spiked with Kraft Foods’ liquid energy supplement MiO -- Red Light artist Steve Angello’s first sponsor since announcing the dissolution of Swedish House Mafia. Angello and flagship Red Light Electronic artist Tiësto (who joined late last year under founder/owner Coran Capshaw) didn’t turn up, but many from the rest of its roster did.
From left: Sheneza Mohammed, Red Light; Charlie Amter, A&R, Warner/Chappell; Katie Donovan, Warner/Chappell (Ian Witlen)
“It’s a big agency,” said new signing Junior Sanchez, who recently launched Brobot Records under Angello’s Size Records, and joined Red Light in January after spending his entire career with Boston-based X-Mix, still home to his mentor Armand van Helden. “I’m used to a more family vibe. But sometimes you have to just let go and say, ‘OK, I trust you. Do it.’”
From left: Brad Owens, Windish Agency; Hunter Williams, CAA; Kris Krajewski, Bond Music Group (Ian Witlen)
While Bruce Eskowitz, Red Light COO, told Billboard earlier this month that Red Light’s commitment to dance started “a couple of years ago,” DJ/producer’s are nothing new to the company. Scene veteran Sasha -- who is preparing to release Involv3r, the third installment in his Involver series of mixes -- has been with the company’s Randy Reed since the early 2000s. He showed up at the end of the party, pointedly avoiding the step and repeat. Matt Engleman, head of A&R for Atlantic’s Big Beat, Mike Bindra and Laura DePalma of Made Event (promoter of annual New York festival Electric Zoo), and Red Light artists Borgore, Cedric Gervais, and James Zabiela (also a longtime client), also mixed and mingled.
Tiesto manager Andrew Goldstone & Red Light Management's Sheneeza Mohammed (Ian Witlen)