Wales' inaugural Fflam Festival has been postponed.

Scheduled to take place July 13-15, organizers said the plug was pulled due to poor weather conditions. Promotion company U.K. Straight Music Limited says new dates will be sought.

"The adverse weather has caused a delay in putting the infrastructure in place and it is also a big concern that the unfavorable climate will hugely dampen the experience we want to give all our festival goers," the company said in a statement.

John Curd, director at Straight Music, had previously announced to the media that, "Our aim is that Fflam will become to Wales what T in the Park is to Scotland."

Located in Singleton Park at Swansea, Wales' second biggest city after the capital Cardiff, Fflam had booked such headliners as local act Manic Street Preachers, plus other U.K. recording stars Keane and the Feeling; alternative rock trio Placebo; emerging indie act Enter Shikari, and punk-era veterans the Stranglers and Buzzcocks.

Tickets will be honored for those able to attend the new dates when they are confirmed or refunded at the point of purchase. Prices range from £100 ($201) for the weekend and £40 ($80.45) for the day.