U.K.-based independent Beggars Group has reached an agreement to release key albums physically in China via local labels Jingwen and Hi-Note.

The full catalog will be become available through the digital service wa3.cn for online subscription and mobile distribution. A Web site for Mandarin speakers, www.beggarschina.com, will also be launched.

The move into China follows an agreement with Outdustry, a Beijing-based company specializing in market entry, project development and intermediation between the western and Chinese music industries.

As part of the arrangement, efforts will be made to get Beggars Group artists into the territory. Alt-rock act British Sea Power are the first to benefit from the partnership, with shows in Hong Kong, Taiwan and the Modern Sky Festival in Beijing in October.

"We've witnessed there's a vibrant music scene within China and awareness of music is developing fast so it will be a challenging market for us to work in," said Simon Wheeler, Beggars Group director of digital, in a statement. "We're confident that by bringing our artists into the market and building awareness for our label, we'll be in a good position to take advantage of whatever opportunities arise."

Ed Peto of Outdustry added: "The Chinese music market requires radical thinking and a real sense of adventure, two qualities which Beggars has proved to have in spades. The development of Beggars China is a pioneering project and we here at Outdustry are looking forward to helping this take shape."

Beggars Group artists include Adele, Antony and the Johnsons, Bon Iver, M.I.A., the Strokes, TV on the Radio, Vampire Weekend and the White Stripes. It has four active labels: 4AD, Matador Records, Rough Trade Records and XL Recordings.

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