The U.K. government has decided against introducing regulation for the secondary ticket market, following a consultation on ticketing and scalping.

The Department for Culture, Media and Sport decided that legislation could add greater burdens for the events industry. There is existing legislation covering fraud, and British enforcement authorities such as the Trading Standards Services and Metropolitan Police e-crimes Unit can and have taken action against illicit operations, the government said.

"On careful consideration of the views and evidence presented to us the government has decided to maintain its existing policy that regulation of the primary and secondary ticketing market must be a last resort," said the government in its response.

It also backed the Society of Ticket Agents and Retailers (STAR) and its ongoing work in managing and developing a new code of practice.

Jonathan Brown, secretary of STAR, has been involved in the consultation process.

"STAR is confident that as an organization, we are best placed to act as the industry's self-regulatory body and we welcome the DCMS support in bringing about improved standards in the industry to help ensure consumer protection," he said in a statement. "We hope this process will also encourage better standards in the secondary market and greater clarity and confidence for all ticket buyers, particularly when twinned with the current work being undertaken by the OFT [Office of Fair Trading] and Trading Standards to tackle online scams."

Secondary ticket provider Viagogo welcomed the government's decision to leave the secondary market to self-regulation.

"We are delighted that common sense has prevailed in this instance: this is a clear victory for consumers," said Ed Parkinson, U.K. director of Viagogo, in a statement. "Legislation would have simply driven the secondary ticketing market underground where consumers would have been subject to fraud. The important thing here is education not legislation: when consumers use a reputable ticket exchange, like Viagogo, there is no danger of them being defrauded."

He added: "Ticket resale has been taking place since the time of the gladiators and it will continue long into the future. By choosing not to legislate, legitimate companies such as Viagogo can continue to regulate the market, keeping it safe, secure and transparent."