The promising rapper ditches a lucrative deal with Interscope -- and a bad attitude -- for a second stab at success.

Did combative New York rapper Azealia Banks "pull a Beyoncé" when she released her long-delayed debut album, Broke With Expensive Taste, on Nov. 6 with no prior setup?

Not exactly. Where Beyoncé's midnight surprise in the iTunes Store was the result of a meticulously secretive and well-plotted campaign, Banks' was just the opposite: It was the culmination of two-plus years of nasty Twitter battles, public spats with former label Interscope and multiple management changes.

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