The music publisher behind Carole King's" Beautiful," "Motown: The Musical" and "Jersey Boys" finds new revenue on the Great White Way

Music publishing giant Sony/ATV, which in the past licensed rights to songs in two of Broadway's top-grossing hits, "Mamma Mia!" and "Jersey Boys," is exploring a potentially more lucrative, albeit riskier, role on the Great White Way: producer and backer of jukebox musicals, the stage productions where scores are based on previously released songs instead of original material.

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