40 percent of its plays are music - even as its rights payments remain disproportionate

Jon Maples is a digital music ­consultant and writer and formerly vp product ­management at Rhapsody. Follow him @jmaples.

First it was broadcast radio, then MTV. Now YouTube? Could it be that the music industry is a three-time loser in getting its fair share for distribution of content? Did it give away the golden goose by not suing the bejeezus out of YouTube when it was a startup, or at least cut better deals when Google acquired it in 2005?

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