Spotify on Tuesday launched its hyper-earnest site, designed to explain its business model in plain language, and announced it would give artists access to data around their music, as well as the ability to sell tickets and merchandise on its platform. The move was meant to quell some of the criticisms that some high-profile musicians such as David Byrne and Thom Yorke have lobbed at the company. The Swedish streaming music company did not immediately respond to a request for its opinion on its satirical digital doppelganger.
The parody site mimics the look and feel of Spotify's main website, even duplicating the company's round green a black audio logo, but turned upsidedown into a smiley face. Aside from the logo, among the other giveaways that the site isn't really Spotify is when the site proclaims, "Now you have the option to buy an album and the artist gets 95% of the proceeds. Just like that. And you can keep it, listen to it anytime, anywhere. Even pass it to your children. Think of it as an investment in your future and the future of music."
If Spotify was amused, it would not say. The company declined to comment on the site.
We're still trying to find out who is behind the spoof, but our bet is that indepedent musicians are likely to be among the contributors of at least some of the tongue-in-cheek copy and wry photos.
SourceAudio Strikes A Deal with Premiere Networks
SourceAudio, a licensing and digital distribution platform for production music catalogs, on Wednesday announced a deal to supply audio content to Premiere Networks, a subsidiary of Clear Channel Media and Entertainment. The deal lets SourceAudio's music publishing clients the option to license their tracks to Premier's 5,000 radio affiliates.
The novel arrangement calls for local stations to use the music in exchange for giving Premier radio time, which the company sells to ad agencies. Terms of the revenue sharing agreement were not disclosed.
Based in Culver City, Calif., SourceAudio represents 600 music catalogs from 3,400 music labels who have made 5 million tracks available on the company's Alpha Music platform.
Music Mastermind Launches Zya Mobile Music Game
After several years of development, Music Mastermind launched its Zya music creation app on the iTunes App Store. The app is a mashup of game and music creation that lets players perform their own mix of licensed tracks, including Robin Thicke's "Blurred Lines," Kelly Clarkson's "Stronger," Lady Gaga's "Paparazzi," Outkast's "Ms. Jackson" and Maroon 5's "She Will Be Loved." The app is free to download, but sells songs and extra features such as an auto-tune microphone for around $1.99 to $2.99.
The app launches with 20 licensed tracks, with more to come, said Music Mastermind's Chief Executive, Matt Serletic, the former Chairman and CEO of Virgin Records, who set up shop in the northern suburbs of Los Angeles to build his company. His co-founder, Bo Bazylevsky, was a managing director at Bear Stearns, J.P. Morgan Chase and Lehman Brothers before he teamed up with Serletic.