The increasingly common practice of unmanifested tickets could shortchange artists to the tune of millions of dollars each year.

A significant number of agents tell Billboard that there's a growing tendency for arenas in major markets to hold back some seats to sell on their own, thus creating another revenue stream for the building -- one in which the artist doesn't share.

For years, many professional sports arenas have kept revenue in-house from suite tickets, a portion of season tickets, club seats and a few others. This revenue wasn't reported as part of Billboard Boxscore grosses, and promoters, agents and managers never liked it but learned to live with it.

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