Sony/ATV Music Publishing has signed a long-term extension to its co-publishing deal with Swedish DJ, songwriter and producer Avicii, which covers all music in his catalog including his new album "True," out tomorrow and such songs as "Wake Me Up," "Bromance," "Levels" and "I Could Be The One."
"The last few years have been an incredible ride and it's been fantastic to see him take such important steps in his career," said Sony/ATV senior VP of A&R for Europe Johnny Tennander. Avicii -- who signed with EMI Music Publishing, which Sony/ATV administrates, in 2010 -- "has developed so much musically since we started to work with him and he's now breaking new grounds with his debut album."
Meanwhile, Avicii is one of several artists (including Lana Del Rey and Passengers) enjoying current success after being signed by Sony/ATV's European A&R team, which also includes head of European song pitching and producers Lasse Ewald -- who like Tennander is based in the compay's Stockholm office -- and VP of European A&R David Ventura, who operate out of the company's London office.
"I am excited and very encouraged by the work of our European creative team as I believe we have created a deft business model by assembling strong local teams and collaborating efforts across borders," said Sony/ATV president of U.K. and European creative Guy Moot in a statement. "Our truly international approach is essential when working with artists like Avicii who operate on a global stage, and we are proud to be able to offer a customized global approach for all of our artists. The positive results on the worldwide charts indicate our efforts are working."
Added Sony/ATV chairman & CEO Martin Bandier, "I have long felt there was a need for creative collaborations across borders and I believe we have the very best team in the business."