Marty Diamond has worked in all facets of the music business. After starting as the concert chairman at the University of Delaware, where he graduated with a bachelor's degree in communications, soon he was booking at Manhattan club the Ritz. He followed that by working at Bill Graham Management, as an international marketer for PolyGram and a ­product manager at Arista. After a stop at ITG Agency he started his own boutique booking agency, Little Big Man, in 1994, and was instrumental in starting Lilith Fair and building Coldplay's touring base.

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