The Deal: Sony/ATV's Pandora Pact
By Ed Christman
WHAT? Sony/ATV Music Publishing becomes the first major music publisher to cut a deal directly licensing its songs to Pandora. While Sony/ATV didn't disclose details of the deal, sources say that up until now, Pandora pays about 4% of its revenue to music publishers through deals with ASCAP, BMI and SESAC. But Sony/ATV, which controls the EMI Music Publishing portfolio as well, withdrew its digital rights from ASCAP and BMI so that it can negotiate directly with digital music service providers like Pandora.
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