Musicindie, the new-media unit of U.K. independent labels trade body Association of Independent Music (AIM), is launching a new digital-music licensing venture called Rightsrouter.

Musicindie, the new-media unit of U.K. independent labels trade body Association of Independent Music (AIM), is launching a new digital-music licensing venture called Rightsrouter.

Spearheaded by Musicindie MD Gavin Robertson and based in the Scottish city of Glasgow, Rightsrouter is an independent company that aims to offer a one-stop center for labels seeking to license their catalogs to digital-music services. It is also set up to help the operators of such services seek out repertoire and clear the necessary rights.

"We will handle the management and administration infrastructure that makes the licensing happen," Robertson tells Billboard.biz. "At Musicindie, we had been handling this manually, which was time-consuming. Now, it will happen seamlessly and electronically."

Rightsrouter will work closely with AIM and Impala, the trade body for Europe's independent record companies. But while Musicindie focused on U.K. independents only, Rightsrouter is positioned as an international company that will consider clients, including the major labels, from all over the world.

In addition to arranging for thousands of rights-holders and online retailers to link up through licensing deals, Rightsrouter plans to open national offices or appoint representatives to help transact local licensing agreements. Currently, the company has a London office and another one in Zurich, which is managed by Swiss investment company Incubix, a Rightsrouter shareholder.

"The whole operation will be fairly complex for us in Glasgow, but as much as possible, the administration and management will be taking place in the local countries," Robertson adds.

Other Musicindie executives joining Robertson at Rightsrouter include Steve Johnston as director of business affairs and Gordon Rintoul as director of operations.

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