Christina Aguilera, Missy Elliott and Boy George have signed on as spokespeople for the Viva Glam campaign from cosmetic company M*A*C.

Christina Aguilera, Missy Elliott and Boy George have signed on as spokespeople for the Viva Glam campaign from cosmetic company M*A*C. The campaign, set to launch in April, is for the Viva Glam V lipstick and "lipglass" product lines. Supermodel Linda Evangelista and actress Chloë Sevigny are also part of the new campaign.

Proceeds from the Viva Glam series benefit the M*A*C AIDS Fund, which the company says has raised $32 million in 10 years. Previous Viva Glam spokespeople have included Mary J. Blige, Lil' Kim, Elton John and Garbage lead singer Shirley Manson.