Market-leading ticketing brand Ticketmaster U.K. is strengthening its senior management team with the appointment of Chris Edmonds to the post of GM, London and South.

Market-leading ticketing brand Ticketmaster U.K. is strengthening its senior management team with the appointment of Chris Edmonds to the post of GM, London and South.

Based in London, Edmonds takes duties for Ticketmaster's day-to-day operations in the capital and throughout the South of England. He will work closely with the sales, marketing and operations divisions of the company and with the regional GMs in Manchester and Glasgow, Scotland.

He reports to Peter Jackson, Ticketmaster U.K. group managing director.

Edmonds began his ticketing career at United Cinemas International (UCI) in 1988 before moving to the Ticketing Group in 1992 as operations director.

In 1995, he moved to Tottenham Hotspur Football Club in the role as ticketing operations manager. He joined Wembley International Ltd as operations director in 1998, assuming the post as managing director in 2000.