The Apple iTunes music store, the market leader in downloads, has inked exclusive deals with Turner Entertainment Co., Turner Classic Movies television network and Rhino Records to sell soundtracks fr

The Apple iTunes music store, the market leader in downloads, has inked exclusive deals with Turner Entertainment Co., Turner Classic Movies television network and Rhino Records to sell soundtracks from classic films.

The additions to the iTunes catalog will include soundtracks from Metro-Goldwyn-Mayer, RKO and early Warner Bros. films, including such classics as "The Wizard of Oz" (1939), "Dr. Zhivago" (1965), "An American in Paris" (1951), "Singin' in the Rain" (1952), "Gone With the Wind" (1939), "Ben Hur" (1959) and the "That's Entertainment!" series.

Turner, Rhino and Apple are planning cross-promotional initiatives to market the releases. Apple will create a Turner Classic Movies section on the iTunes Music Store, and it will promote the releases in its retail stores across the United States. Turner Classic Movies plans to incorporate promotional mentions of the digital releases on iTunes into its "24 hours of Mad About Musicals" every Tuesday and Wednesday throughout October, including tags during film introductions by host Robert Osborne.

The first releases will go live Oct. 5; others will follow on Nov. 2 and Dec. 7.

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