Wal-Mart is closing its online DVD rental service and sending its customers to Netflix under a deal with its former rival. Existing Wal-Mart rental customers will be directed to sign up with Netflix

Wal-Mart is closing its online DVD rental service and sending its customers to Netflix under a deal with its former rival.

Existing Wal-Mart rental customers will be directed to sign up with Netflix's rental service. At the same time, Netflix will direct its subscribers to purchase DVDs on Wal-Mart's Web site.

Wal-Mart did not disclose how many subscribers used its online rental service. Netflix claims 3 million subscribers.

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