First release to be 'That's Life' from McCoy.

Nashville-based 903 Music, the new label launched earlier this year by country artist Neal McCoy and his manager, Karen Kane, (, Feb. 22), has landed a distribution deal with the Navarre Corporation. The first release from 903 will be McCoy's album, "That's Life," scheduled for an Aug. 23 street date. That CD will be followed by a live concert DVD from McCoy, due out in the first quarter of next year.

McCoy and Kane, who serves as the label's president, are currently looking for additional artists to sign.

Navarre distributes its products to more than 18,000 retail and distribution center locations throughout the U.S. and Canada.