Completing a two-part plan to expand its entertainment sector, She was national director of sales.

Universal Music Group Nashville has promoted Kelly Rich to VP of sales for its Mercury, MCA Nashville, Lost Highway and DreamWorks Nashville labels.

Most recently, Rich was national director of sales for UMG. Before joining the company, Rich spent 14 years working at DreamWorks (prior to its purchase by UMG), Arista Nashville and BMG Distribution.

She reports to Ben Kline, senior VP of sales and marketing at Universal Music Group Nashville.