Warner Music Japan and leading Japanese telecom operator KDDI on Thursday (Dec. 1) launched what they jointly-describe as the world's first "mobile music bundle," comprising a package of audio, video,

Warner Music Japan and leading Japanese telecom operator KDDI on Thursday (Dec. 1) launched what they jointly-describe as the world's first "mobile music bundle," comprising a package of audio, video, graphic and textual products in a single, downloadable file.

Dubbed "WAMO Pack," the service began operating today with a multi-media offering from Warner Music act Sean Paul. Other WAMO Packs scheduled to be offered in the "near future" will feature WMJ female vocalist Ayaka and female dance/pop group D.D.D., among others. Neither party disclosed prices for the content.

The music bundles are available on Warner Mobile, Warner's official mobile Web site -- also known as "WAMO" -- in KDDI's mobile phone service.

"Digital bundling is one of the most important components of our industry-leading product innovation efforts," said WMJ new media GM Andrew Dunbar in a statement.

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