Saturn moves to role from mobile industry.

Samantha Saturn has been named VP of digital media marketing for Columbia Records. She reports to Tom Donnarumma, Columbia's GM.

In her new post, Ms. Saturn will be responsible for overseeing the label's digital media marketing initiatives across a wide range of platforms, including the Internet, mobile devices, and emerging technologies.

Saturn moves to Columbia from Zingy Inc., a U.S. mobile media company, where she was VP of sales and marketing for the past year. Prior to Zingy, she spent five years (1999-2004) running her own marketing consulting practice, Saturn Network, where she executed marketing campaigns for clients including Neiman Marcus Direct, Ecko Unltd. Apparel and Clear Channel New York.

Before her marketing practice, Saturn additionally held positions at MusicNet Interactive, SonicNet Inc. and CDNOW.