Label vet most recently with Sanctuary.

Madelyn Scarpulla has been named senior VP of marketing for Roadrunner Records. Based in New York, Scarpulla reports to the label's president Jonas Nachsin.

Scarpulla has garnered a range of industry knowledge that she will bring to her newly-created role at Roadrunner. Since her start in the industry in 1985, she has covered programming, promotion, management, marketing and sales for such labels as Polygram, Arista, Columbia and Sanctuary. She most recently was senior VP of marketing at Sanctuary.