Grabs high mark in Wachovia Center history.

Barbra Streisand’s tour-opening performance at Wachovia Center in Philadelphia on Oct. 4 was the highest single event gross ever in the 10-year history of the arena.

Streisand grossed $5,265,600 from 16,510 paid attendance. The tour also rang up concessions per capita spending of nearly $6 a head, and a merchandise per cap of $12.41.

This is the second major tour to begin at Wachovia this fall. On Sept. 12 the Who began their world tour at the venue, notching a gross of $1,587,526 from attendance of 16,042, with concessions and merch per caps of $10.63 and $12.31, respectively.

Both the Who and Streisand tours are produced by Michael Cohl of CPI, who is also producing the current Rolling Stones tour. On Sept. 29 at the Stones show in Louisville, Ky., Cohl told Billboard.biz regarding Streisand, “At the rate we’re going Barbra will have the [box office] record at every building she plays.”

As for Wachovia, it’s a strong fall for the building in hosting icons. Eric Clapton sold out the arena on Oct. 9, grossing $1.2 million.

Questions? Comments? Let us know: @billboardbiz

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