Reebok and reggaeton sensation Daddy Yankee are opening their DY collection to the fans. Starting today, consumers can create their own individualized version of Daddy Yankee's signature DY shoe via the Web site rbkcustom.com.

Launched in 2006, the Reebok DY collection is the reggaeton artist's signature sport collection which includes athletic footwear, apparel and accessories.

At rbkcustom.com, consumers can now customize the every inch of the shoe with different colors and textures.

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