T.I.: "T.I. vs. T.I.P."
Producers: various
Label: Grand Hustle/Atlantic
Release Date: July 3

Taking a page from the Ludacris playbook, T.I. devotes "T.I. vs. T.I.P." to a battle between two sides of his personality and the theme of man versus self. The MC certainly gets an A for creative effort, thanks to tracks like the Wyclef-produced "You Know What It Is" ("Sell another couple million and take it back to the A," T.I. raps), the smooth "Don't You Wanna Be High" and "Watch What You Say to Me" featuring the ubiquitous Jay-Z. But the project just doesn't offer as many gems as "King," which pushed T.I. to new commercial heights. First single "Big Things Poppin' " doesn't reach the level of the last album's hit "What You Know," and cuts produced by the usually reliable Runners ("We Do This") and Eminem ("Touchdown") are surprisingly flat. It remains to be seen if fans will follow T.I. down this conceptual road or whether they'll just want to hear hits. --Hillary Crosley