The label arm of Bestival, the U.K. dance and electronic-music festival, will produce only environmentally-friendly CDs from now on.

The label, Sunday Best Recordings, is preparing to release two "carbon neutral" albums ahead of this year's festival (Sept. 7-9) at the Isle of Wight.

The label's first release, "A-Z: Kitty, Daisy and Lewis (The Roots of Rock 'n' Roll)" is a compilation of 26 tracks each beginning with a letter from the alphabet.

Curated by the U.K.-based rockabilly teenage siblings Kitty, Daisy and Lewis, the album is scheduled for release on Aug. 27.

The label's second green album "A-Z: Bestival," the first compilation dedicated to the three-year-old festival, is due Sept. 3.

The A-Z (pronounced "A to Z") series was launched about a year ago by Bestival founder Rob da Bank, a DJ on the BBC's influential Radio 1, who also manages Sunday Best.

The releases will emulate the environmentally-friendly policies that are associated with the festival, explains Duncan Turner, Sunday Best's product manager.

"We're already taking measures to try and reduce our carbon footprints at the festival, and this year's we're making a bigger deal about it. For example, all the crockery and cutlery used at the festival will be recyclable," says Turner. "But every CD we also produce from now on will be carbon neutral. We're more than happy to pay extra to ensure that."

Sunday Best is working with Key Production, a U.K. CD/DVD manufacturing company that says it is the first to offer such a service to the U.K. music industry via its partnership with London specialist firm called The CarbonNeutral Company.

Karen Emanuel, Key Production's managing director, says her company arranges for the client to become involved in projects that reduce carbon dioxide (CO2) emissions into the atmosphere, such as those using renewable wind and solar energy.

"Each CD (manufactured) produces a certain amount of carbon dioxide," she tells Billboard.biz. "To offset that, we help you put some money into projects that help reduce carbon dioxide."

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