CenterStaging Corp. and Comcast have announced a new collaborative effort that will result in rehearsalsTV, a dedicated on-demand television service. The new service will offer a behind-the-scenes look at the CenterStaging audio production campus in Burbank, Calif.

Cable and entertainment company Comcast will be the sole distributor of the produced material. Distribution is likely to occur across several platforms including television, comcast.net and the Pivot wireless phone service, which is offered through Comcast and Sprint Nextel Corp.

As per the agreement, Comcast retains exclusive distribution rights, but the content may be available to other cable providers as part of Comcast's Select on-demand programming distribution service.

Chris Isaak, 8mm, Blessid Union of Souls and Howard Hewitt are among artists slated to appear on rehearsalsTV.