Juan Luis Guerra, Pepe Aguilar, Xtreme and Jeremias are some of the Latin acts set to perform at Apple stores in five U.S. cities as part of Hispanic Heritage Month.

The series begins Sept. 15 with a performance by the B-Side Players at Apple's Chicago store on North Michigan Avenue, and wraps Oct. 13 with Down ("Lean Like a Cholo") at the company's Santa Monica, Calif., location.

iTunes is also celebrating with an "If You Like" feature on the main page of its U.S. Web site, and its Latino store. This week, "If You Like" recommends a playlist of Latin and English-language artists for fans of Boston quartet Boys Like Girls. Latin acts included in the mix are Motel, Panda, Monte Negro, Allison, Jumbo and Bengala, among others.

The Apple store shows for Hispanic Heritage Month are as follows:

Sept. 15: B-Side Players (Chicago/North Michigan)
Sept. 16: Crisantes (Santa Monica/Third St.)
Sept. 23: B-Side Players (San Diego/Fashion Valley)
Oct. 2: Juan Luis Guerra (New York/SoHo)
Oct. 3: Xtreme (New York/SoHo)
Oct. 3: Kany Garcia (Miami/Lincoln Road)
Oct. 6: Volumen Cero (Santa Monica/Third St.)
Oct. 6: Jeremias (Miami/Lincoln Road)
Oct. 9: Pepe Aguilar (Santa Monica/Third St.)
Oct. 9: Black: Guayaba (Miami/Lincoln Road)
Oct. 11: Ceci Bastida (Santa Monica/Third St.)
Oct. 13: Down (Santa Monica/Third St.)