Hip-Hop producer Hi-Tek is slated to release his new album "Hi-Teknology 3: Underground" via Babygrande this Nov. 20. The album will feature Talib Kweli, Gorilla Zoe, Snoop Dogg, British songstress Estelle and new-comer MC, Riz.

Describing his new production direction as "poppy," "upbeat and a little corny but still hot," Hi-Tek tells Billboard.biz he's taking the new disc in a mainstream direction, while being careful not to alienate his traditional hip-hop fanbase.

Hi-Tek also mentioned that he's in talks with Kweli to record a follow-up to the pair's 2002 duet LP, "Reflection Eternal: Train of Thought." However, Kweli wanted to focus on his sophomore album, "Eardrum," first.

Hi-Tek made a name for himself as a producer for Rawkus Records and most recently produced tracks for 50 Cent and The Game. "Hi-Teknology Vol. 2: The Chip" has sold 61,300 units to-date, according to Nielsen Soundscan.

Questions? Comments? Let us know: @billboardbiz

Print