Mexico's venerable Banda El Recodo de Don Cruz Lizárraga has signed a booking agreement with Nueva Generación Music Group Inc.

Effective immediately, Nueva Generación will begin booking U.S. dates for the group, which is celebrating its 70th anniversary this year and is signed to Fonovisa Records.

Nueva Generación Music is a management, label and booking firm that specializes in regional Mexican acts. Its client roster includes Horoscopos de de Durango, Espinoza Paz, Lupillo Rivera and Grupo Montez de Durango.