Pop act Robbie Williams has confirmed that he will appear on the new series of the U.K. music talent show "The X Factor."

He is set to perform on an edition of the show during its new season, which opens Aug. 22 on terrestrial TV station ITV1.

Williams announced details of his new album, "Reality Killed the Video Star" (Chrysalis/EMI), earlier this month (Billboard.biz, Aug. 5). The album will roll out internationally around the U.K. release date, with a U.S. digital release due Nov. 10.

Other acts reportedly appearing on the new series include Rihanna, Whitney Houston and Madonna.