Activision has finally brought the "Guitar Hero" franchise to the iPhone.
The point of the game is the same as the popular console version, but the mobile title features a new form of gameplay that takes advantage of the device’s touchscreen rather than relying on plastic guitar controllers. It also lets users create custom avatars, share scores on Facebook, and of course the ability to buy and download new tracks as they become available.

The in-app songs included at purchase include:
· Queen – “We Are The Champions”
· Rise Against – “Savior”
· The Rolling Stones – “Paint It Black”
· Vampire Weekend – “Cousins”
· Weezer – “Say It Ain’t So”
· The White Stripes – “Seven Nation Army”

Activision is also selling six, three-song track packs as optional downloads:
Song Pack featuring The Faint, Minus the Bear and Silversun Pickups:
· The Faint – “The Geeks Were Right”
· Minus the Bear – “Secret Country”
· Silversun Pickups – “Substitution”

Song Pack featuring Band of Skulls, Obits and The White Stripes:
· Band of Skulls – “Death By Diamonds And Pearls”
· Obits – “Two-Headed Coin”
· The White Stripes – “Blue Orchid”

Song Pack featuring Darkest Hour, The Dillinger Escape Plan and Protest the Hero:
· Darkest Hour – “The Tides”
· The Dillinger Escape Plan – “Farewell, Mona Lisa”
· Protest the Hero – “Limb From Limb”

Song Pack featuring A Day to Remember, AFI and Breaking Benjamin:
· A Day to Remember – “I’m Made Of Wax, Larry, What Are You Made Of?”
·AFI – “Medicate”
· Breaking Benjamin – “Diary of Jane”

Song Pack featuring Vampire Weekend
· “A-Punk”
· “Giving Up The Gun”
· “Holiday”

Song Pack featuring Queen
· “Another One Bites The Dust”
· “Fat Bottomed Girls”
· “Killer Queen”

The standalone app costs $3 and each track pack costs $2.
The game comes after several competitors have already entered the space with their own titles. Harmonix teamed with EA on a mobile version of Rock Band last year. Meanwhile, newcomer Tapulous has carved out a rather comfortable niche as the primary developer for mobile-focused music-based games with the Tap Tap Revenge series, and the recently launched Riddim Ribbon.

Questions? Comments? Let us know: @billboardbiz

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